We are the first sunglass brand in the world to offer a One for One promise aimed at the albino community in Tanzania. For every sold pair we will provide a pair of sunglasses with full UV protection to albinos through the non-profit organisation Tanzania Albinism Society (TAS).
Besides providing sunglasses from our existing collection, we encourage you to send in frames no longer in use, which are often in perfect condition. These will be tested for maximum UV protection. As a thank you, you receive a 15% discount on your purchase.
Instructions on how to donate used sunglasses
When making a purchase online you will get the option to “Donate” during the checkout. If you take part, you will receive a prepaid return slip together with the order. Your used sunglasses can be sent to our offices in Stockholm using the postage box received. As a thank you, a 15% discount will be deducted from your purchase. The sunglasses, which can be of any brand, will be tested for UV400 protection before being provided to a person with albinism in Tanzania.
For every purchase we will provide a pair of sunglasses with UV400 protection to an Albino in Tanzania.
You will receive a prepaid return slip with your order. Post your used sunglasses in the provided postage box.
The frames will be tested for UV400 protection and provided to an albino in Tanzania.
“Sunglasses make a huge difference to their quality of life.”
Some of the biggest health threats facing people with albinism are sensitivity to light and the risk of developing skin cancer due to their lack of pigment in the skin, hair and eyes. The inaccessibility and high cost of sun protection, including sunglasses, is a major concern. Without eye protection, this may eventually lead to cataract or even blindness. Sunglasses with UV400 lenses reduce this risk and as a result help clear their vision.
Our co-founder and creative director Christopher Hunt has just returned from a first visit to Dar es Salaam, Tanzania.
“It’s hard to grip the scale of discrimination people with albinism face on a daily basis. This includes both physical as well as psychological damage,” Christopher Hunt says and continues.
“Although it’s just one of many issues they face, sunglasses, makes a huge difference to their quality of life. As a way of recycling and finding a new life for sunglasses just laying around in people’s drawers, we would love to be able to provide them to this extremely stigmatised community. Throughout launching Oh My Eyes this has been one of our long term goals, now it’s finally a reality.”
We will also organise seminars with experts on site to inform albinos about the advantages of proper eyewear protection. Severin Edward, who represents TAS, is equally happy to introduce this project.
“While albinos in average earn less than $0.5 a day, a pair of sunglasses with the right protection may cost up to $35, something they can’t afford. If they buy a pair, it is often without full UV protection. TAS looks forward to grow awareness about this common issue together with Oh My Eyes. No matter what the size will be, every drop counts,” Severin Edward says.
Want to find out more? Read about our first trip here.